LiveRamp

A digital experience for the data movement

Web Design

LiveRamp is a data enablement platform that provides a full suite of collaboration tools to improve customer intelligence — helping companies to better connect, control, and activate their data.

After undergoing a comprehensive rebrand, LiveRamp’s digital presence no longer reflected who and where they are — at the forefront of the data movement where identity, privacy, collaboration, and control are not at odds, but integrated forces that deliver on the original promise of data: tangible value, no tradeoffs. The new website needed to create a customer-first experience capable of simplifying those complex ideas and concepts, providing clarity around LiveRamp’s benefits and delivering on their new brand promise: ‘No Compromises’.

My Role

Creative Lead, Art Direction, Design

Customer focus

The site translates LiveRamp’s expansive and varied product through a customer-first narrative, showing how enterprises simply and safely use data to drive value. The imagery at the core of that narrative is authentic and unfussy — minimal in execution but diverse in representation — creating a compelling and relatable story.

Customer focus

The site translates LiveRamp’s expansive and varied product through a customer-first narrative, showing how enterprises simply and safely use data to drive value. The imagery at the core of that narrative is authentic and unfussy — minimal in execution but diverse in representation — creating a compelling and relatable story.

Simplifying complexity

The seamless flow of content distills LiveRamp’s countless benefits, complex product, and massive site architecture into a simple and unified story. Smooth transitions between sections create an uninterrupted narrative flow that works in harmony with the grid connections to deliver a cohesive experience that’s content-focused and intuitive to navigate.

Simplifying complexity

The seamless flow of content distills LiveRamp’s countless benefits, complex product, and massive site architecture into a simple and unified story. Smooth transitions between sections create an uninterrupted narrative flow that works in harmony with the grid connections to deliver a cohesive experience that’s content-focused and intuitive to navigate.

Flexible foundation

LiveRamp’s modular technology can be deployed, configured, and integrated anywhere data lives. The bold grid system brings that flexibility, scalability, and interconnectivity to life on the page — seamlessly accommodating the content and providing a dynamic foundation to build on.

Flexible foundation

LiveRamp’s modular technology can be deployed, configured, and integrated anywhere data lives. The bold grid system brings that flexibility, scalability, and interconnectivity to life on the page — seamlessly accommodating the content and providing a dynamic foundation to build on.

Creative Team

Alan So, Louise Stenholm, Marc Nixon

Client Team

Phil Winfield, Alice Carroll

Designer & Art Director leading creative for identity systems and digital experiences.

hello@mattdomina.com

©2024

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